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AI visibility guides and research
Eleven guides on how AI assistants pick the brands they recommend, where those answers come from, and how to measure whether yours is among them. New here? Start with what AI visibility is.

11 August 2026
Why Isn't My Brand Appearing in AI Answers? Plus Fixes
Why isn't your brand appearing in AI answers? Diagnose six common causes and apply practical fixes across content, citations, brand clarity and measurement.
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4 August 2026
We Asked 5 AI Engines for Recommendations in 15 UK Markets
Skavora's August 2026 study: 25 identical buyer questions per category, five AI engines, 15 UK markets. 1,448 brands were recommended. 2% were named by every engine; 76% by only one. What that means for your brand, and what to do about it.
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31 July 2026
Best AI Visibility Tools 2026: Profound vs Peec AI vs Otterly.AI
Compare the best AI visibility tools: Profound, Peec AI, Otterly.AI, Semrush, Ahrefs and Skavora, with pricing checked in July 2026, strengths and limits.
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30 July 2026
Why Does ChatGPT Recommend My Competitor and Not Me?
Why does ChatGPT recommend your competitor? Diagnose six evidence gaps behind its answer and learn which content, mentions and sources to improve first.
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30 July 2026
Why My Website Ranks #1 on Google But AI Never Recommends It
Why does a number-one Google ranking not earn AI recommendations? Only 12% of AI-cited URLs rank in Google's top 10. Diagnose the gap and fix it today.
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27 July 2026
How to get ChatGPT to recommend your brand: what actually works
You cannot pay ChatGPT to recommend your business, but you can earn it. Seven evidence-backed tactics, plus the myths that waste your budget.
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27 July 2026
How to show up in Google AI Overviews in 2026 (and why you might not be)
How Google AI Overviews pick their sources, the tactics that correlate with being cited, and six reasons your site may be missing, with a fix for each.
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27 July 2026
Where AI gets its answers: the sources behind AI recommendations
AI assistants build answers from live web sources: review sites, Reddit, YouTube, editorial. See which domains AI cites most and how to map your category.
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27 July 2026
How to Measure Your AI Visibility: A 5-Step Guide
Measure AI visibility in 5 steps: define buyer questions, run them live, count mentions and share of voice, classify sources, track over time.
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15 July 2026
GEO vs SEO: What Changes and What Doesn't
Generative engine optimisation (GEO) optimises for being cited in AI answers; SEO for ranking in search results. Full comparison table, what transfers between them, and what doesn't.
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8 July 2026
How AI assistants decide which brands to recommend
AI assistants pick brands from training data and live web retrieval. Here is what the citation evidence shows, and how to check where you stand.
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1 July 2026
What Is AI Visibility? Definition, Signals and Why It Matters
AI visibility is how often AI assistants like ChatGPT and Gemini name your brand in answers. What it means, what drives it, and how it differs from SEO.
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